The definition of “branding”, according to BusinessDictionary.com is “the process involved in creating a unique name and image for a product or service in the consumers' mind, mainly through advertising campaigns with a consistent theme. Branding aims to establish a significant and differentiated presence in the market that attracts and retains loyal customers.”
​
Having said that, do you think you need branding?  If you’d like to know what I think, then I recommend you hang out as I’ll be sharing my thoughts with you on today’s Perspective Wednesday!

How active are you on social media?  Which social media platforms do you use the most for your cleaning business?  Do you have a social media strategy or at least an outline that you follow so you have a structure?  If you’re for ways to strengthen your cleaning business’ social media presence or at least listen to my thoughts on what you should be doing on social media, then I highly recommend you stay tuned for today’s episode as I’ll be sharing with you what I do to try to stay active on social media.

Welcome to another edition of Strategy Monday!  Do you find yourself having a difficult time getting repeat customers?  If so, you’ll definitely want to hear today’s episode as I will be sharing with you a couple of strategies that you’ll be able to start implementing today; strategies that will help YOU get more repeat customers!

Thank you so much for taking your time to read "My Thoughts On: Pricing, Marketing, and Hiring" blog post.  The following is my response to a question I received on MicroMentor asking me about how to price when you, as a business, are the first of it's kind in a certain or particular market.  I also delve into marketing - how to establish your ideal customer and a bit into hiring.  Enjoy!