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41 - "You Don't Build a Business, You Build People"

1/18/2019

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Zig Ziglar said: “You don’t build a business.  You build people, then people build the business.”  How many times have you thought to yourself, “I have to build my business?” Or, “I have to ‘create’ a successful business?  Or, “I have to ‘assemble’ the perfect strategy for my business.”  But, have you ever thought of yourself as a motivator?  
That’s right.  Someone who builds up the self-esteem of your employees, of your staff?

You see, sometimes we don’t realize that we are the leaders of our business and of our employees.  We tend to forget that in their minds, we are the leader.  They look up to us and in a way it is our responsibility to help them- our staff - develop into the type of person we want to have working in our cleaning businesses - or any business, in general.  

We tend to forget that it is not only children who love to be praised after doing something that deserves cheer.  We, as adults, also enjoy being complimented on a job well-done.  It is motivating; it builds up our self-esteem; and it encourages us to keep doing that which is resulting in praise for us.

If you currently have employees, let me ask you this: when was the last time you praised your employee or employees?  When was the last time you said “good job on that house, I’m really proud of the hard work you do for our business”?  When was the last time you expressed gratitude towards them and said: “You know what, thank you for ALL your hard work?”  If you can’t remember when.  Then do it this weekend.  Do it face to face or send them a message right now.  Or, call them and let them know.  But, do it.  Don’t wait until Monday.

We have to remember that it is our responsibility to “build” our people; our team.  
And once this happens, once you have a “built” team,then your people, your team, will go hand-in-hand with you and work on building your business.

“You don’t build a business.  You build people, then people build the business.”

And, I would add one more thing: build systems.  Build efficient systems so that your people can work them.  You see, you as a business owner should see your business as the product.  
Your business is the product you present to your staff so they can work it.  And, when they work your business, then you present it to your customers.  All in a nicely packed and systematic manner.

The minute you start viewing your business this way - you’ll start feeling more appreciative with your people; your staff.  I mean look - and, this should be a topic for “Perspective Wednesday” not for “Clean Your Mind Friday” - but, check this out: if you CHANGE your perspective and start thinking, day in and day out, that the reason you opened up shop, the reason you started your cleaning business was to create jobs for other people; then, you’ll start seeing miracles happen.

That’s right: get into the mindset that you want to build systems that will allow you to hire more staff and “build” your people into successful individuals.  When you get into the mindset that you are in business not just to make a profit, not just to provide your customers with your service, but to create jobs for other people and to motivate them, you’ll start to see the difference.

Difference in what?  Difference in your motivation and excitement levels.  You’ll wake up each morning dreaming of different ways of creating more positions to fill with more people who you’ll “build” up.  And, at night you’ll be feeling grateful for all of your accomplishments as a business owner - for being able to provide employment to those who work in your organization.

Let me wrap this episode up with one final recommendation: there’s this book that I absolutely love that’s about managing, not only in business, but in your personal life.  The book’s title is: “The One Minute Manager” by Ken Blanchard and Spencer Johnson 

I highly recommend it as it talks about something that I touched on in today’s episode - and, that's praising a job well done.  Check it out!  You might even want to search for it on Audible.

Well, that’s it for today!  I wish you an amazing weekend and I’ll catch you on the next episode!

Today's episode was brought to you by Audible!

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Link to book mentioned in today's episode:

The One Minute Manager

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    Author

    Danny Partida is the creator and host of
    The House Cleaning Podcast. 
    He also created Cleanerpreneur,
    ​a resource for house cleaning business owners.

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