38 - Keep On Going
Welcome to another edition of Clean Your Mind Friday!
Charles F. Kettering said: "Keep on going, and the chances are that you will stumble on something, perhaps when you are least expecting it. I never heard of anyone ever stumbling on something sitting down."
“Keep on going.” How many times have I asked this of you? Almost on a daily basis I try to remind you of the importance to keep...striving! Look, I know that if you own your own business, you’re someone that doesn’t give up.
There’s a reason why you decided to go into business for yourself. I respect that. However, I also know that there are times when we face unexpected setbacks - sometimes, we might even see obstacles at the distance. We get brought down by uncomfortable situations or unpleasant customers. Sometimes we even have difficult scenarios with our staff.
It’s at these moments when you have to remind yourself that you’re in business for yourself because you like challenges. But, most importantly, you love to overcome challenges and obstacles.
It is at these moments, when I want you to remind yourself to keep going.
“Chances are that you will stumble on something, perhaps when you are least expecting it.”
How true is this?! Look, you create your own luck - at least, that’s my belief. And, the more you’re out there, the more you’re interacting with customers - current or potential, the more you’re interacting with your staff and allowing them to give you feedback and idea, the more you’re interacting and exchanging ideas with other small business owners, the more you open up the possibilities of “stumbling on something!”
This is something I talk about in my book, “How to Get More Cleaning Customers!” I talk about the effectiveness of talking with other business owners and how it was doing this that allowed my family’s cleaning business to partner up with a window washing company in an effort to get each other more customers.
Start “stumbling” on opportunities, you guys!
The last part of the quote states:
“I never heard of anyone stumbling on something sitting down.”
Well, neither have I. You know what I have heard? People messaging me telling me they have an “idea”; people asking me what I think about their “plan”; people asking me if I think it’s a good idea for them to start their cleaning businesses as a “side hustle”.
You know what? While you’re sitting there coming up with the perfect plan, there’s others with a less-than-perfect plan taking action and perfecting their strategy along the way!
Don’t be thinker! Be a doer!
If you’re sitting down trying to come up with the perfect house cleaning business model or trying to perfect your business's logo, or trying to think of the perfect “mantra”, then you’re chances of “stumbling” on perfection or “stumbling” on some kind of opportunity are close to none!
Look, the market is your best ally! But, you’re going to have to start doing, you’re going to have to start experimenting in order for the market to give you some answers!
Many people ask me: How much should I charge? How would I know? The market in L.A. is much different, I imagine than the market in Kansas City or some other place. You simply, establish your rate prices - whether it’s by the hour or by the size or by the project, or whichever you want to establish you rate process and you go out and start experimenting. You get a sense, are people not hiring you because you’re prices are too high? Well, lower them a bit. Are tons of people hiring you? Well, maybe you need to increase your rates a bit!
You “stumble” on opportunities, you “stumble” on answers not by sitting down, but by getting up and walking. Getting up and taking action!
That’s it for today. I wish you an excellent weekend and I’ll catch you on the next episode!
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Danny Partida is the creator and host of